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Changing minds: In detail 

Title: Changing minds: In detail Author: David Straker Publisher: Syque Press Call Number: BF637.P4 S7 2010 From the Publisher: Changing Minds: in Detail works from a deep understanding of how people think and decide. The book details the full SIFT-3M™ model of how the mind works, covering many motivators as well as how we process …

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